FIFA 22 Lenticular Buses
September 28, 2021
Video games publisher Electronic Arts have used Hive lenticular print as part of their Out of Home strategy for the release of their popular FIFA 22 game.
The synchronised 2m wide lenticular panels of international footballer Kylian MBappe give high impact standout on the bus Superside campaign.
The campaign was booked and planned by Kinetic UK