FIFA Lenticular Buses
September 27, 2022
Video games publisher Electronic Arts have used Hive Lenticular print as part of their Out Of Home strategy for the release of their popular FIFA 23 game. The synchronised 2m wide lenticular panels feature international footballers Kylain MBappe and Sam Kerr, give high impact standout on the national bus superside campaign.
The lenticular campaign was planned & booked by Kinetic UK